Deep inside I really don't care about what other people think, but lets be honest, every single car (luxury, sports, truck, exotic, etc) sends a message, correct?
Regardless of price and trim level, what kind of person looks for a car like the Challenger, what is the perceived stereotype -- nationwide -- of the muscle car buyer today? Are these buyers perceived as quintessential Americans from all walks of life, or perhaps "less sophisticated" or maybe folks going through "mid-life crisis"? Age group? For example, everyone tells me Corvettes are "old-man cars". And bingo, I started paying attention and every time I see a corvette there's a Santa driving it. Who drives a Challenger?....
Regardless of price and trim level, what kind of person looks for a car like the Challenger, what is the perceived stereotype -- nationwide -- of the muscle car buyer today? Are these buyers perceived as quintessential Americans from all walks of life, or perhaps "less sophisticated" or maybe folks going through "mid-life crisis"? Age group? For example, everyone tells me Corvettes are "old-man cars". And bingo, I started paying attention and every time I see a corvette there's a Santa driving it. Who drives a Challenger?....