I just installed the Nitto Motive I purchased about a month ago. I had the Cooper Zeon RS3 for about 30k miles and they performed GREAT! Those were 30k hard miles. I was going to purchase the Coopers again but the Nitto's were on sale Memorial week and at $177 shipped I couldn't pass them. I've read good reviews so I'll see how it goes. The Nitto Motive have a 50k tread wear vs. 45k for the Cooper. Hoping to get 30K+ miles off the Motivo. I have a trip to Baltimore and DC this weekend so I'll get 600+ miles on them. Locally they seam very quiet and grippy...